Apr 7, 2010
House MD Season 6
Let’s step through Amazon’s style of CRM. When you browse books at Amazon, the website automatically memories the titles of the books you checked. This information goes into a database that will try to correlate your browsing or buying habits with your demographic profile. It can then make suggestions to you-such as “Customers who bought The Da Vinci Code also bought the following titles…”-which is a good way to automate cross-selling.
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